OKFresh

The mission of OKFresh is to help Oklahomans get more food for less! This project is a partnership between OFMQ, ONIE Project, USDA, health care providers, farmers markets, and others in Lawton, Muskogee, and Miami. We can provide fresh fruits, vegetables, meat, and eggs to individuals and families through local farmers markets. The farmers markets have locally grown, affordable, fresh produce that is sold by easily accessible vendors.

  • Promote Local Produce to Stimulate Economy

    • 20 communities impacted statewide

    • 20+ farmers market partnerships

    • Build farmers market sustainability

  • Normalize Food Insecurity as a Clinical Diagnosis

    • Optimization of clinics’ electronic health records

    • Increase food prescription programs + clinical involvement

    • Utilization of social determinants of health

  • Increase Access to Fresh Produce for Families

    • Raise consumption of fresh produce in families facing food insecurity

    • Supporting low-income areas

    • Filling the gap for those ineligible for SNAP

Current Project Successes

OKFresh has helped bring many new customers to the local farmers markets, with a financial incentive to purchase fresh local produce and other healthy foods.

OKFresh has invested over $83,000 into three communities to support families struggling with food insecurity and local farmers markets.

  • 930 families have attended the farmers’ market.

  • Over 38,000lbs of fresh produce have been purchased

  • Over $10,000 in farmers markets sales were from SNAP participating families

  • 19 healthcare organizations screening patients for food insecurity

  • Significant decrease in participants who were concerned about food insecurity

  • Increase in consumption of fruit 2-4 times a day

  • "As many participants have told us, this program has not only benefited the health of OKFresh members and their families, but it also helps support our local farmers, ranchers, and other food producers, keeping food dollars closer to home."

    – Doug Walton, Muskogee Farmers Market Manager

Partners